In this piece, you will find a detailed overview of some of the amazing user acquisition tactics that are used by all successful app owners. Along with that, the article will also shed some light on user retention strategies.
Did you know around 70% of people all around the world today are using mobile devices? This clearly justifies the hype that the mobile app industry has generated over the past few years.
One survey reflected that an average American spends around 3 or more hours on his or her mobile while only 2.2 hours are spent on the web.
While the industry is growing every second the question that remains is how can one come up with an app that engages more and more people every month without a fail?
I agree! This question does not have any particular or a specific answer as every mobile application has its own story of success and failure.
After analyzing the behavior of several mobile apps, I have jotted down some pointers that determine the success or failure of an app.
I am sure that you have no idea about the points that I am going to mention below, and if you do then I am sure you are running a successful app.
Most of the apps fail due to a lack of proper marketing and management strategies. Below are some important points that I have gathered from the study of the performance of different apps.
This is all fact no suggestion or assumption! Don’t believe me? Well! You won’t know if you won’t read.
So, what are you waiting for?
Scroll down to find the tips that one should follow at different phases of their app development journey.
